Why Are Customer Services Crucial in Logistics?

Logistics supports all the aspects of the global market but what helps in efficient working of logistics services, is another crucial component, i.e, customer service.

 

Customer services and logistics services go hand-in-hand. They are extremely vital for the efficient working of each other. They are the heart and soul of the global supply chain.

 

Without a good level of communication and an efficient level of customer service, then any logistics chain will not operate as well as it should. They can help keep your clients posted, solve problems, give real-time information, and form a relationship that can retain them.

 

Providing good customer service and communications as part of your logistics services is essential to success. To understand why it is so, let’s talk about it in detail.

 

 

Importance of customer services in logistics

 

1. Enhance the image of logistics companies

 

Despite offering a great product, poor customer service can lead to bad reviews. On the other hand, if the product is faulty, a company can appease their customers with exceptional customer service.

 

Moreover, communication and trust go hand-in-hand. When a client sees that you communicate all information quickly, even when it may be bad news, then they will realize that they can trust you in every aspect of your relationship.

 

Thus, customer services can literally break and make your image.

 

2. Win customers’ trust and loyalty

 

Winning customers’ trust and loyalty is of utmost importance as it ensures that they will return back to you in future for logistics services. And customer service helps immensely in this regard.

 

They take the feedback from the customers once the job is done and this makes clients feel valued. Feedback must be a two-way street. Meaning you must provide feedback regarding any problems, how you managed to solve them.

 

This is essential to develop a long-term relationship with the clients and a loyal customers become brand advocates who tell their friends and family about your brand, which results in word-of-mouth marketing.

 

3. Keeps you ahead of your rivals

 

In today’s world of vicious competition, it is vital to delight and lure customers to keep yourself ahead of your rivals. If you do not do so, it will become tough for you to survive.

 

Thus, no matter what segment you are in, you must invest to make clients happy. Therefore, customer service in logistics, nowadays, has become really important for freight forwarders all around the globe.

 

There are thousands of companies in the global markets that are offering the same services as yours. Thus, it is vital to have an X-factor.

 

Customer services will enable you to have an upper hand and this will help you incredibly in sustaining the high competitive levels.

5 Skills To Consider While Hiring a Freight Forwarder

 What is freight forwarding?

Freight forwarding is the coordination and shipment of goods from one place to another through a single or multiple carriers via air, marine or highways.

The principles of freight forwarding are premised on the efficient and cost-effective transfer of goods that are maintained in good condition throughout their travels.

It is crucial for efficient running of global trade as successful trade and shipping in expanding globalized markets means having the right tools at your disposal.

 Who is a freight forwarder?

Freight forwarder is a person who is skilled to accomplish the task of freight forwarding. He has a great responsibility on his shoulders and he ace all these responsibilities with his skills and knowledge.

So, while hiring a freight forwarder it is crucial for you to monitor whether he possesses these skills and knowledge or not. But the question is, what are these skills?   

Don’t worry we are here to answer it. Let’s get started.

Skills that a freight forwarder must possess

1. Experience is the best criteria to measure credibility

It is extremely vital to examine whether the person you are hiring has the required experience or not. As with experience people gain a lot of knowledge about handling the tough scenarios which they can’t attain through bookish knowledge.

As they say, you can learn to swim only by getting into the pool, likely, a person can understand all the aspects of freight forwarding only by practising it. So, it is essential for a forwarder to have experience in your industry and local expertise.

So, don’t miss to check whether they are experienced, credible and knowledgeable or not.  

2. Efficiency in communicating

Possessing excellent communication skills is a must for a freight forwarder. He has to act like a leader while organizing the entire process and this is not possible without acing this skill.

Moreover, forwarders should respond to client emails and phone calls promptly. They need to keep them fully updated about the status quo. They need to be proactive and responsive.

3. Reliability has no alternative

It is essential to monitor whether the person you’re hiring is reliable or not. You can check his previous records to come to a conclusion in this regard.

Efficient fulfillment of the freight is the utmost priority. Freight must be picked up and delivered on time and in good condition. And the forwarder that has a record in efficient accomplishment of this task, is the best one to hire.

Summary

Having the knowledge and skills to navigate the regulations of freight forwarding is integral to ensuring the successful shipment and delivery of goods.  

Freight forwarding depends on having the right people whose commitment to excellence and customer satisfaction ensures that goods reach their final destination in a timely and efficient manner.

Thus, do consider the above mentioned points while hiring a freight forwarder as picking a freight forwarder solely on price before determining whether they’d make a good partner can be a huge misstep